Blogging at BzzAgent

Its interesting how this unique marketing concept evolved for BzzAgent.  I think word-of-mouth and referrals are the best advertising method to get new customers.  People are tired of direct marketing and they like to hear it from friends and in a casual way.  This builds brand loyalty.  I think BzzAgent success shows that this was a success.  Unfortunetly, they couldn’t get their employees to use BeeLog, their company blog.  The thruth is that a lot of employees don’t have time or think its a waste of time.  It takes time, but BzzAgent should offer incentives to its employees.

Advertisement